About

A word from our founder

I grew up in Morocco, where dates were never just a sweet treat. They were how we welcomed people, showed care, and celebrated every special moment. When I moved to the UAE, that same warmth felt instantly familiar.

I also noticed something: although dates are deeply loved, they’re often kept in their traditional form. I wanted to reimagine them for today’s tastes without losing the heritage that makes them so special.


That’s how Tamr Boutique began. My dream was to honour our culture while adding a modern twist: bold flavours, elegant presentation, and beautiful boxes
made for gifting, sharing, and savoring.


I hope you enjoy rediscovering dates through Tamr Boutique — crafted with heritage, passion, and a touch of luxury.

Meriem El Gharras - Founder